OUR SERVICES

 

At LR Brand we design and develop strategic business technology investments. This type of development requires the effective synthesis of strategy, design and technology.

Focusing on web site development we provide breadth of capabilities and depth of experience. This experience is focused on helping to resolve your business imperatives.

 

 

Technology

 

One of the most challenging aspects of any web based project is reconciling what your overall business goals are in relation to appropriate technology to support those goals. Finding the right fit is part art and part science, we have the experience to help guide you through the myriad of web based technologies out there.

When we begin a new project, we first establish what the end goals for the project are. We then determine the appropriate technologies for the project based on factors, such as: your comfort level with different tools, existing resources that can be leveraged for your project, and availability of support. We provide you with the resources necessary to feel informed and confident in your technology decisions.

We have programmed Web applications using many different technologies and are constantly expanding our expertise. Our database-driven sites run on industry standards like Microsoft and MySQL. We focus on functionality first and then determine the appropriate code standard based on those requirements.

 


Service Approach

We are guided by our corporate mission, led by a robust process and committed to your meeting your business goals on time and on budget.

We propose to enter into a long term relationship with our clients -- providing the services they need as their company and needs mature. These services include: site expansion requirements, employee training, and ongoing site maintenance and updates. Together we can ensure your investment is on the cutting edge today and in the future.

 

Quality

 

One of the key differentiating characteristics here at LR Brand is our commitment to quality, and the rigor built into our process to ensure that quality is built into our development through every stage.

During the development process we will determine who the intended audience for your site is and what their typical use environment looks like. We will then generate test scripts to ensure your audience will be able to get the maximum benefit from your site.

Based on your requirements we can test many aspects of your site. For example: browser compatibility and various screen resolution settings. We can even ‘pilot’ your new site targeting users from your target audience.


 

   
 
Strategy    

Throughout history some of the most successful individuals and businesses are those with the most robust strategy. At LR Brand we are uniquely positioned to provide not only a technology perspective but also an end user point of view.

Together we can determine what the most critical components for your project are and how these components support your business goals. We will determine what the “have to have” requirements are and what is only “nice to have.”

Once these requirements are identified and agreed upon, the site created can be mapped to business goals and user needs. This promotes interactions that work; closing sales, giving customers what they need, and providing a space where positive interactions occur. These are the foundation of building strong and lasting customer relationships.

 

There are many factors in a quality Web site: design, development, creativity, writing, color balance, and organization are all contributors, but careful planning is what makes or breaks the site. The old adage 'It'll come out in the wash' rarely works in practice. Lack of planning usually results in unorganized material and plenty of headaches along the way.

Just like you would not lay a foundation or start constructing walls and a roof for a new home until the blueprints were approved and agreed upon, entering into a Web development project without the appropriate amount of planning can be just as disastrous.

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